Making the Digipack

‘Digipak's are a type of packaging that is used for compact discs or DVD's. It consists of a gatefold type paperboard or a cardboard type binding. It is considered an alternative to jewel cases. Digipak is also considered to be a patented style of packing for the above mentioned discs. It was established around the year 2000. Digipak is a very cool way to package both CD's and DVD's. Why is this?
Digipak can be differentiated from other packaging styles because it is commonly used to package special edition type CD's and DVD's.

Often when there is a movie released in theaters that was heavily promoted and awaited by users, the movie will become a special edition when released on DVD. A special edition DVD is often spotted because of its packaging. More than likely, such DVD's are packaged by Digipak styling. When special CD's or DVD's are packaged like this, they enjoy more attention from the public and sell much better and faster. Another advantage of Digipak is that it is less vulnerable to cracking, unlike a jewel case. This is great especially for those people that tend to sit on discs or are just not to careful with them.

Now one might be thinking, what is the big deal with Digipak? It just seems like its packaging for a CD or a DVD, not a big deal. However, it is a big deal. Why? It is a big deal because Digipak packaging offers more appeal to the CD and DVD and thus it increases attention and sales. Plus it protects the CD or DVD much better since the casing is much harder to break when compared to jewel cases. Digipak is considered to be one of the best styles of packaging discs today. There is a lot of variety in designs and colors. Many people that are in the CD and/or DVD industry choose this type of packaging. The main reason is because of its high quality and because its design is so appealing.’ (http://ezinearticles.com/?Digipak---A-Clear-Explanation&id=2742980)